From Putt Putt Noodle to Putt Putt Social

The indoor crazy golf business has rebranded from Putt Putt Noodle to Putt Putt Social.

Putt Putt Social Minigolf in Norwich. Photo by Christopher Gottfried, September 2023

The old Putt Putt Noodle sign at what is now Putt Putt Social in Norwich, Norfolk

You can find Putt Putt Social venues in Bedford, Gloucester, Norwich, Poole and Telford.

Check out the Putt Putt Social website for more information.

The Minigolfer's Guide to Marketing ebook

You can buy The Minigolfer's Guide to Marketing on Amazon.

My ebook to help minigolf players better market themselves, their clubs, tournaments and courses is available to purchase from Amazon.

As a minigolfer with over a decade of experience as a tournament competitor and years of experience in marketing and communications I designed the guide so that anyone interested or involved in minigolf could help promote the game. It’s a niche title, but an audience and subject I know a lot about.

Writing the book was brilliant and enabled me to bring two areas of my life together. I’ve worked in marketing since 2003 and have played minigolf since I was a child. Stepping up to compete on the national minigolf tour circuit and in international tournaments opened my eyes to the potential of the game. I’ve also had the honour of serving on the committees of the British Minigolf Association (BMGA) and the World Minigolf Sport Federation (WMF).

As a minigolfer with over a decade of experience as a tournament competitor and years of experience in marketing and communications I designed the guide so that anyone interested or involved in minigolf could help promote the game. It’s a niche title, but an audience and subject I know a lot about.

Writing the book was brilliant and enabled me to bring two areas of my life together. I’ve worked in marketing since 2003 and have played minigolf since I was a child. Stepping up to compete on the national minigolf tour circuit and in international tournaments opened my eyes to the potential of the game. I’ve also had the honour of serving on the committees of the British Minigolf Association (BMGA) and the World Minigolf Sport Federation (WMF).

Minigolf is a sport for all. People of all ages, sexes, backgrounds and abilities can pick up a putter and play the game.

When Emily and I began travelling around the country on our Crazy World of Minigolf Tour there were around 600 courses in the UK. We’ve now visited more than 1,000 courses, including 47 overseas.

My sports, games and travel blog at the Ham & Egger Files contains over 5,400 posts that have attracted 3.2 million page views.

There are a huge amount of interesting and fun stories to tell and positive aspects to highlight to potential players, the media, sponsors and the wider sporting community. The Minigolfer’s Guide to Marketing should give federations, associations, courses, clubs and fellow players ideas, inspiration and support in their marketing efforts.

Much of the guidance could also be applied to a number of other sports clubs and organisations to help raise their profile and boost memberships.

Buy The Minigolfer’s Guide to Marketing ebook on Amazon.

World Book Day - The Minigolfer's Guide to Marketing

Today is World Book Day.

My ebook to help minigolf players better market themselves, their clubs, tournaments and courses is available to purchase from Amazon.

The Minigolfer's Guide to Marketing

I’ve been really pleased to see the ebook bought and used by a number of minigolf associations and federations, course owners and managers, bloggers, course reviewers and competition players around the world.

As a minigolfer with over a decade of experience as a tournament competitor and years of experience in marketing and communications I designed the guide so that anyone interested or involved in minigolf could help promote the game. It’s a niche title, but an audience and subject I know a lot about.

Writing the book was brilliant and enabled me to bring two areas of my life together. I’ve worked in marketing since 2003 and have played minigolf since I was a child. Stepping up to compete on the national minigolf tour circuit and in international tournaments opened my eyes to the potential of the game. I’ve also had the honour of serving on the committees of the British Minigolf Association (BMGA) and the World Minigolf Sport Federation (WMF).

Minigolf is a sport for all. People of all ages, sexes, backgrounds and abilities can pick up a putter and play the game.

When Emily and I began travelling around the country on our Crazy World of Minigolf Tour there were around 600 courses in the UK. We’ve now visited more than 1,000 courses, including 47 overseas.

My sports, games and travel blog at the Ham & Egger Files contains over 5,400 posts that have attracted 3.1 million page views.

There are a huge amount of interesting and fun stories to tell and positive aspects to highlight to potential players, the media, sponsors and the wider sporting community. The Minigolfer’s Guide to Marketing should give federations, associations, courses, clubs and fellow players ideas, inspiration and support in their marketing efforts.

Much of the guidance could also be applied to a number of other sports clubs and organisations to help raise their profile and boost memberships.

Buy The Minigolfer’s Guide to Marketing ebook on Amazon.

Other minigolf books

While you're at it I also recommend checking out the following books about miniature golf:

• Amazing Strokes by Gretchen Smith
• Tilting at Windmills: How I Tried to Stop Worrying and Love Sport by Andy Miller
• The Path Behind the Green Jacket by Olivia Prokopová
• 10 Courses for 10 Years by The Putting Penguin
• Mini Golf by photographer Simon Martin

There are a number of other books about the game listed at the Crazy Golf Museum.

Blockbuster Video Express in Colne

A look at the Blockbuster Video Express store in Colne, Lancashire.

We visited the former Blockbuster Video Express shop in Colne on this day in 2020.

Blockbuster Video Express in Colne, Lancashire

Exploring during the coronavirus pandemic

As our out-of-home minigolfing adventures were curtailed by the coronavirus pandemic I needed to scratch my exploring itch somehow. During the first nationwide lockdown Emily and I spent our daily outside exercise time walking around the Metropolitan Borough of Stockport where we managed to visit and photograph every one of the 265 pubs, bars and clubs in the area!

On our limited travels we also photographed as many pieces of Covid-19-related signage as we could.

The next mini 'tickable list' urban exploration challenge tapped into my interest in ghost signs, shops, retail marketing and old brands. Ever since I found the remnants of the Blockbuster Video store in Fallowfield, Manchester in October 2019 I've been amazed to see the brand still has a lingering presence in other places too.

Here's the former Blockbuster Video Express store in Colne and how it looked in August 2020.

Some of the exterior signage

Blockbuster Video Express

A notice of Administration taped on the inside of the shop window. Note the tape used is Blockbuster branded

The old QuikDrop box

The sign on the front of the shop was long gone

A look inside the former Blockbuster Video Express store. Still recognisable as a video shop

Blockbuster Video Express in Colne

Blockbuster Video in the UK

Blockbuster Video entered the UK video rental market in 1989 following the purchase of Ritz Video.

I remember going to the Ritz Video shop on the Peachcroft Estate in my home town of Abingdon, Oxfordshire in the late 80's and early 90's. That store became a Blockbuster and I rented some classics from there back in the day. Check out this post from the excellent Abingdon Blog to see a photo of the shuttered shop in 2014.

Most Blockbuster Video Express stores were somewhat smaller than regular Blockbuster shops. Although all of the stores expanded to include video game rentals. Old signage for the games area has been clearly visible on both the Fallowfield and Colne stores I've been to.

In 2013 there were over 500 Blockbuster locations in the UK. Throughout that year the number dwindled until October when only 264 shops remained. On the 16th December 2013 all stores ceased operations.

Blockbuster Video store locations we've visited

Our travels have taken us to several former Blockbuster stores:

• Abingdon, Oxfordshire
• Ashton, Bristol
• Barnsley, South Yorkshire
• Basingstoke, Hampshire
• Billingham, Teesside
• Cheadle Hulme, Greater Manchester
• Chester, Cheshire
• Chorley, Lancashire
• Clacton-on-Sea, Essex
• Colne, Lancashire
• Failsworth, Manchester
• Fallowfield, Manchester
• Felixstowe, Suffolk
• Filton, Bristol
• Great Moor, Stockport, Greater Manchester
• Hastings, East Sussex
• Leigh, Greater Manchester
• Luton, Bedfordshire
• Marple, Greater Manchester
• Newark-on-Trent, Nottinghamshire
• Nuneaton, Warwickshire
• Oldham, Greater Manchester
• Prescot, Lancashire
• Shanklin, Isle of Wight
• Southampton, Hampshire
• Telford, Shropshire
• Westcliff-on-Sea, Essex
• Wisbech, Cambridgeshire
• Wythenshawe, Manchester

Minigolf book - The Minigolfer's Guide to Marketing

Check out my minigolf marketing ebook - The Minigolfer's Guide to Marketing.

Created after years of playing, promoting and consulting the ebook gives players, courses, federations, associations and clubs a guide to the world of marketing.

You can see the reviews, read a sample, and buy The Minigolfer's Guide to Marketing from Amazon.

The Minigolfer's Guide to Marketing

Check out my minigolf marketing ebook - The Minigolfer's Guide to Marketing.

The Minigolfer's Guide to Marketing

Created after years of playing, promoting and consulting in the world of minigolf, the ebook gives players, courses, federations, associations and clubs a guide to the world of marketing.

You can see a preview, read the reviews, and buy The Minigolfer's Guide to Marketing from Amazon.

Happy National 7-Eleven Day

It's National 7-Eleven Day.

7-Eleven convenience stores celebrate National 7-Eleven Day on when else but the 11th July.

We were surprised to see a number of 7-Eleven stores in Stockholm on our last trip there in 2018. We'd only ever seen them in the USA before that

The first 7-Eleven Day was held in 2002.

The Minigolfer's Guide to Marketing

I published my minigolf marketing ebook five years ago today.

The Minigolfer's Guide to Marketing

It's been wonderful to see the guide read and used by a number of associations, federations, course owners and managers, community groups, charities, players and clubs around the world.

The feedback and reviews have been brilliant to see, with some people using the ebook to help them promote other sports too.

You can buy my minigolf marketing ebook on Amazon.

Don't worry if you don't have a Kindle as you can download the Kindle App on iOS, Android, Mac & PC.

The ebook is also available on Kobo.

It's just £1.99.

Minigolf Marketing

As a minigolfer with over a decade of experience as a tournament competitor and years of experience in marketing and communications I designed the guide so that anyone interested or involved in minigolf could help promote the game. It's a niche title, but an audience and subject I know a lot about.

Writing the book was brilliant and enabled me to bring two areas of my life together. I've worked in marketing since 2003 and have played minigolf since I was a child. Stepping up to compete on the national minigolf tour circuit and in international tournaments opened my eyes to the potential of the game. I’ve also had the honour of serving on the committees of the British Minigolf Association (BMGA) and the World Minigolf Sport Federation (WMF).

Minigolf is a sport for all. People of all ages, sexes, backgrounds and abilities can pick up a putter and play the game.

The Crazy World of Minigolf Tour

Emily and I have visited 983 courses in the UK and overseas on our Crazy World of Minigolf Tour. When our travels began in 2006 there were around 600 courses in the UK.

Minigolf is booming

Minigolf is experiencing a real boom and new courses are being announced and opened all the time.

There are a huge amount of interesting and fun stories to tell and positive aspects to highlight to potential players, the media, sponsors and the wider sporting community. The Minigolfer's Guide to Marketing gives federations, associations, courses, clubs, groups and fellow players ideas, inspiration and support in their marketing efforts.

Links:

• Minigolf and marketing consultancy
• The Minigolfer's Guide to Marketing on Amazon
• The Minigolfer's Guide to Marketing on Kobo

A flyer for Looney Golf in Bradford

A look at a flyer for Looney Golf in Bradford.

A flyer from Looney Golf in Bradford, West Yorkshire.

A flyer for Looney Golf in Bradford

A flyer for Looney Golf in Bradford

From our Crazy World of Minigolf Tour visit to Looney Golf earlier this month.

Check out the Looney Golf website for more information.

A flyer for House of Holes Crazy Golf in Derby

We found this leaflet at Hartshead Moor Services!

A flyer for House of Holes Crazy Golf in Derby

It's a course we're yet to visit on our Crazy World of Minigolf Tour.

Visit the House of Holes Crazy Golf website for more information.

Camden Town Brewery's Brewmaster's Open

A look back at The Brewmaster's Open miniature golf competition at the Camden Town Brewery in London.

Ready to tee-off

We competed in The Brewmaster's Open at the Camden Town Brewery nine years ago today. It was part of 2012's brilliant summer of sport in the capital.

Some superb crazy golf beer mat scorecards

It's still one of the best settings for a pop-up minigolf course we've seen on our Crazy World of Minigolf Tour.

What a course!

The layout was the 302nd played on our travels.

In action as tournament winner Alan Norman looks on

The Brewmaster's Open at the Camden Town Brewery was a marvellous event played on a portable 5-hole minigolf course from UrbanCrazy. More than 200 players competed in the tournament. And I made it onto the podium!

The scores

LAPD Food Stockport

Emily recently had a brilliant takeaway tea ordered from LAPD Food Stockport - they deliver your order in an American police car!

How cool is this for a delivery vehicle! I love the branding

What a brilliant thing to see driving around Cheadle Hulme.

Latest minigolf blog from Putterfingers

Check out the latest post on the Putterfingers minigolf blog at "Marketing for minigolf".

Happy National 7-Eleven Day

Today is National 7-Eleven Day.

7-Eleven convenience stores celebrate National 7-Eleven Day on when else but the 11th July.

We were surprised to see a number of 7-Eleven stores in Stockholm on our last trip there in 2018. We'd only ever seen them in the USA before that

The first 7-Eleven Day was held in 2002.

Golf Putting Green at Style Carpets in Cleveleys

We spotted this golf putting set-up at Style Carpets in Cleveleys on our recent trip to the seaside town.

Adventure Golf advertising

We spotted this advert for the Dino Islands Adventure Golf course at Sandham Gardens in Sandown Bay on the Isle of Wight at the Red Funnel Ferry Terminal in Southampton.

We're yet to play the Dino Islands Adventure Golf course at Sandham Gardens on our Crazy World of Minigolf Tour, but did play the course that was on the same spot before it.

Visit the Dino Islands Adventure Golf website for more information.

Let's Talk Leisure with Briq Bookings

Let's Talk Leisure with Marketing Consultant Richard Gottfried.

I was recently interviewed by Steven Helder from Briq Bookings for their Let's Talk Leisure series with people in the world of leisure and entertainment.

Check out the discussion at Let's Talk Leisure with Marketing Consultant Richard Gottfried.

You can find out more about how Briq Bookings are helping leisure and entertainment businesses improve the online booking journey for their customers on the Briq Bookings website.

InterFun Expo Guide for UK Operators

I contributed a feature on marketing in the time of Covid-19 for operators in the UK entertainment sector in the new InterFun Expo Guide.

The whole publication is well worth a look, but you can also jump directly to my piece at Top 20 tips for operators.

The InterFun Expo will next be taking place at New Dock Hall in the Royal Armouries complex in Leeds on the 26th and 27th April 2022. I'm looking forward to speaking at the event and seeing developments in the sector from a range of suppliers and colleagues.

Links:

• InterFun Expo Guide for UK Operators
• InterFun Expo
• InterGame Video Insights, Episode 01: Mini-golf in the time of Covid-19

Hollywood Adventure Golf in Great Yarmouth

Spotting an advert for the Windmill Theatre Crazy Golf course in Great Yarmouth.

My brother and charter member of the Crazy World of Minigolf Tour Christopher Gottfried recently spotted this advert for the Windmill Theatre Crazy Golf in Great Yarmouth, Norfolk.

We've both played the indoor minigolf course, but haven't yet had a game against each other there.

When our Crazy World of Minigolf Tour began in 2006 the course at the Windmill Theatre was one of only two indoor miniature golf courses in the UK. There are now more than 100 indoor courses!

Visit the Hollywood Adventure Golf course website for more information.

The Minigolfer's Guide to Marketing

I published my minigolf marketing ebook four years ago today.

It's been brilliant to see the guide read and used by a number of associations, federations, course owners and managers, players and clubs around the world.

The feedback and reviews have been excellent to see, with some people also using the ebook to help them promote other sports.

You can buy my minigolf marketing ebook on Amazon.

Don't worry if you don't have a Kindle as you can download the Kindle App on iOS, Android, Mac & PC.

The ebook is also available on Kobo.

It's just £1.99.

Minigolf Marketing

As a minigolfer with over a decade of experience as a tournament competitor and years of experience in marketing and communications I designed the guide so that anyone interested or involved in minigolf could help promote the game. It's a niche title, but an audience and subject I know a lot about.

Writing the book was brilliant and enabled me to bring two areas of my life together. I've worked in marketing since 2003 and have played minigolf since I was a child. Stepping up to compete on the national minigolf tour circuit and in international tournaments opened my eyes to the potential of the game. I’ve also had the honour of serving on the committees of the British Minigolf Association (BMGA) and the World Minigolf Sport Federation (WMF).

Minigolf is a sport for all. People of all ages, sexes, backgrounds and abilities can pick up a putter and play the game.

The Crazy World of Minigolf Tour

Emily and I have visited 958 courses in the UK and overseas on our Crazy World of Minigolf Tour. When our travels began in 2006 there were around 600 courses in the UK. We've got 40 from that original list left to visit.

The minigolf boom

The game is really booming and new courses are being announced all the time.

There are a huge amount of interesting and fun stories to tell and positive aspects to highlight to potential players, the media, sponsors and the wider sporting community. The Minigolfer's Guide to Marketing should give federations, associations, courses, clubs and our fellow players ideas, inspiration and support in their marketing efforts.

Links:

• Minigolf and marketing consultancy
• The Minigolfer's Guide to Marketing on Amazon
• The Minigolfer's Guide to Marketing on Kobo